How to Increase Your Company’s Revenue or Gross Income – Part 14
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How to Increase Your Company’s Revenue or Gross Income – Part 14
Welcome to LeadEtics® Consults Actionable Business Advice Series.
Welcome to LeadEtics® Consults Actionable Business Advice Series.
Today, we shall look at one ingredient that is so vital to the attainment of goals: DRIVE.
“Drive” can be defined as “an offensive, aggressive, and expansionistic move”, “to set or keep in motion”, and “to carry on energetically”, among others.
From these definitions, we can deduce that drive has to do with strong, sustained, and continuous motion towards something or to move something from one point to another.
Drive as a genius characteristic comes first! Drive is an attribute that includes 1) a strong desire to hard work, 2) willingness to give everything necessary, and 3) a high intensity of focus toward attaining a goal or project.
If we have settled on our goal or goals for the coming year, we must remember that the most vital ingredient to getting that goal off the start and continuing it to fruition is our drive – that we are willing to work hard and long, willing to give everything we’ve got (including using the help of others), and a focus that’s as intense and unwavering as possible.
Working hard does not mean slaving in hardship to achieve a goal. Whatever one drives at a goal must be enjoyable, satisfying, and fruitful as much in the final project as in the process of attaining the goal.
Happiness is defined as “the overcoming of not unknowable obstacles toward a known goal”. Happiness does not lie in the attainment of the end goal or the end goal itself. Happiness is found amid hard work – when we overcome an obstacle onward to confronting our next obstacle, and ending at the attainment of our goal.
Yes, the contemplation of the attained goal is also happiness. Everyone who has achieved their goals knows the dangers of not having a new goal. Boredom, illness, and death soon accompany retired people who have been working all their lives, if they have nothing worthwhile to do next. That is the proof that happiness and life lie in the work!
Driving toward the goals is happiness and fulfillment itself.
Let us continue to strive to thrive!
Babatunde Odutola
LeadEtics® Consults
