How to Increase Your Company’s Revenue or Gross Income – Part 24

Welcome to LeadEtics® Consults Actionable Business Advice Series.

It is well for us to remember that knowing the standard technology or know-how of the parts of an organization is key to creating and having an expanding, productive, and prosperous business.

Last week we discussed the third three (3) of the twenty-nine aspects of an organization that require attention and organizing from management for an organization to exist in fact, and thrive.

We have thus discussed nine of the parts of an organization, which are: 1) Organizing board or corporate structure, 2) Personnel hat, 3) Communication lines, 4) Communication Center System, 5) The Basket System, 6) Dispatch Forms, 7) Routing forms, 8) Inspection actions, and 9) Promotion actions.

Today we will delve into the next three, which are:

1. Central filing system
The central filing system stores the memory of the organization. Files contain all manner of data and information that relate to the what, how, when, where, who, and wherefores that the organization has dealt with. These files contain all outflow and inflow of both internal and external communications which the organization utilizes for its management.

An organization lacking an effective filing system will become akin to a stupid person who lacks a good grasp of their memory. Such an organization cannot plan, implement, and respond with speed to the little changes in its internal, market, or general macroeconomic environment.

Such an organization, like the stupid person, makes lots of costly mistakes, reacts with sluggishness to critical things, and so dies out sooner.

Those who are fond of making statistics of reasons why companies failed at years 1 and 5, etc. don’t ever try to find the real Why. The lack of an effective filing (or better, memory) system, is one of the real why an organization fails.

2. Customers and visitors handling
Having a system, dedicated people, and processes with which to administer customers and visitors or any human being who walks into the premises of the organization properly and effectively must be produced and enforced.

The organization must develop its ways of 1) how to greet, 2) how to speak to, 3) how to route, 4) how to give assistance, and 5) how to generally care for customers, clients, or visitors who walk into the organization.

A good number of us can bear witness to the rudeness, carelessness, and outright hostility of some organization’s “customer service”, “customer care” etc. people either in person, on the phone, or via email. These people assume they are the masters of, or do favors for, the customers, and so act in such hostile manners. The thinking is “The boss pays me, and not this man or woman.” It is unknown to them that the customers pay for every cost and expense of the organization.

3. Selling and sales actions
One of the most vital aspects of an organization is Selling and Sales actions. Having a great selling and sales process that results in the generation of gross income or revenue by the exchange of the products or services of the organization to its target public and customers or clients is crucial.

Selling and sales actions must take into cognizance that sales are an integral part of the organization and not a separate action. Sales must work with and be inextricably linked with the Costing and Technical Service actions of the organization otherwise your sales action will result in making sales of products or services that you can’t produce, deliver, or making sales for product or services at prices that are pernicious to the organization.

Conclusion

In conclusion, the necessity of implementing the parts of an organization as enumerated from the last three weeks to date is crucial, if you desire to have an organization.

Let us continue to strive to thrive!

Babatunde Odutola
LeadEtics® Consults